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#8

Amazon FBA Business in the Supplements Niche

Amazon FBAListed on Empire Flippers· Jul 27
$480.6K
Asking Price
$35.5K/mo
Monthly Revenue
$11.7K/mo
Monthly Profit
3.4x
Profit Multiple
7 years
Business Age

Why We Picked This

This 7-year-old Amazon FBA supplements business is Empire Flippers verified with transparent financials: $35,475/mo revenue, $11,723/mo profit, and a 33% margin. The 3.42x profit multiple is reasonable but not a bargain for an Amazon-dependent business. The Subscribe & Save component (~1/3 of revenue) provides meaningful recurring income, and the established review base across multiple product listings signals real marketplace traction. However, Amazon FBA supplements is a brutally competitive and heavily platform-dependent category — any policy shift, listing suppression, or copycat competitor can materially harm the business overnight.

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Strengths

  • Empire Flippers verified financials — $35,475/mo revenue and $11,723/mo profit are confirmed
  • 33% profit margins are solid for a physical goods/FBA business
  • ~1/3 of revenue comes from Subscribe & Save, providing meaningful recurring revenue
  • 7-year operating history with thousands of reviews across multiple SKUs indicates durable customer trust
  • Trademarked and Amazon Brand Registered, adding modest IP protection
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Things to Investigate

  • !Full platform dependency on Amazon — listing suppression, policy changes, or Buy Box loss can devastate revenue overnight
  • !3.42x profit multiple (~$480K) is on the higher end for an Amazon FBA business with no proprietary distribution channel
  • !Supplements niche faces intense competition, frequent copycat sellers, and FDA regulatory exposure
  • !Approximately half of revenue source and full customer acquisition channel details are cut off in the description — buyer must independently verify concentration risk and remaining revenue breakdown

Evidence & risk flags

Evidence 100/100
Material platform dependency
AI-era acquisition decision

Buy vs Build: BUY

62
AI-native cash cost
$8.0K$25.0K
Estimated time
24 weeks
Asking price
$480.6K

The software and storefront here are trivially reproducible — an Amazon Seller Central account, basic listing optimization tools, and a Shopify site for off-Amazon presence could be built for under $25K. What you're actually buying is 7 years of accumulated reviews, Subscribe & Save subscribers, Brand Registry status, supplier relationships, and a proven product formulation portfolio. That traction is real and hard to replicate quickly, but it's entirely platform-dependent. The lack of disclosed customer count, off-Amazon channel revenue, and churn data limits confidence. At 3.42x, the price is defensible only if Subscribe & Save retention and organic ranking are durable — buyers must verify these before committing.

Cash estimate includes the AI tools, APIs and infrastructure needed for a solo founder to recreate the software. Build time is informational and lightly weighted. The verdict is driven mainly by customers, users, verified earnings, retention, distribution, brand, data and operating history.

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Financial Snapshot

$426K
Annual Revenue
$141K
Annual Profit
$35.5K
Monthly Revenue
41 mo
Est. Payback
Profit Margin33%
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Business Overview

This listing is for an Amazon FBA business established in October 2019, operating in the Supplements and Culinary niches. The trademarked and Amazon Brand Registered brand offers plant-based functional nutrition products centered on powdered beverage blends designed as alternatives to, or enhanced versions of, popular drinks such as coffee, tea, and cacao-based beverages. The product portfolio combines natural superfoods, specialty botanicals, and functional ingredients in convenient formats that appeal to health-conscious consumers seeking support for energy, focus, resilience, and overall well-being. The brand benefits from strong marketplace positioning, with multiple listings having accumulated thousands of customer reviews and several others receiving hundreds of reviews. The business also enjoys excellent product economics, with profit margins typically exceeding 30%, approximately one-third of revenue generated through Subscribe & Save customers, and roughly half of all sales coming from repeat purchasers. The Seller dedicates approximately 15 to 20 hours per week to the business, primarily overseeing inventory management, performance monitoring, strategic planning, and product development. Day-to-day operations are supported by part-time contractors, including a PPC specialist compensated on a performance basis and a graphic designer responsible for listing optimization and creative assets. Approximately 95% of sales are generated through Amazon, while the Shopify storefront accounts for the remaining 5%, providing a meaningful opportunity for future direct-to-consumer growth. Product ingredients and components are sourced from suppliers in both the United States and China, with fulfillment handled through Amazon warehouses and a third-party logistics provider. This business represents an attractive opportunity for Buyers seeking an established and scalable brand with recurring revenue, strong customer loyalty, and clear avenues for growth through direct-to-consumer expansion, new product launches, and wholesale or retail partnerships. Disclaimers: Inventory is not normally included in the list price, further details can be provided to Unlockers. The legal entity section of the Seller Central account is currently locked to the United States, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal. Owner works ~15 hours/week. Reason for sale: The Seller would like to explore other opportunities. Growth opportunities: Accelerating Amazon customer acquisition through increased PPC investment and organic ranking optimization.; Expanding direct-to-consumer sales through subscriptions, bundles, and cross-selling.; Launching commercially ready new products from the existing researched and formulated pipeline; Generating wholesale and retail partnerships to diversify revenue channels.; Establishing sales outside the United States to scale revenue beyond current levels.

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Quick Facts

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Type
Amazon FBA
📅
Age
7 years
🏪
Source
Empire Flippers
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Listed
Jul 27, 2026

Deal Score

72
Worth a Look
Evidence confidence100/100
3.4x
Fair Multiple
Asking$480.6K
MRR$35.5K/mo
Profit$11.7K/mo
Profit Multiple3.4x
Age7 years
View on Empire Flippers

Opens the original listing on Empire Flippers

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Preliminary screening based on marketplace and public data. Verify all financial, legal, technical, customer, and operational claims independently before making an acquisition decision. This is not financial or legal advice.