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#3

greenbullresearch.com

ContentListed on Motion Invest· Aug 10
$85.0K
Asking Price
$3.7K/mo
Monthly Revenue
$3.7K/mo
Monthly Profit
1.9x
Profit Multiple
7 years
Business Age

Why We Picked This

greenbullresearch.com reports $3,727 monthly profit with a 1.9x multiple—superficially attractive—but the claimed 100% profit margin (revenue equal to profit) is inconsistent with realistic ad-network economics and requires direct verification. The 7-year-old content site generates meaningful traffic (26,478 monthly pageviews) and established monetization (Mediavine and Capitalist Partners), yet the absence of source-verified financials and the mathematically implausible margin profile prevent confident scoring above 45. A buyer must reconcile actual ad payouts, platform fees, and hosting costs before proceeding.

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Strengths

  • Established 7-year-old domain with credible traffic (26,478 monthly pageviews)
  • Asking price of $85K at 1.9x annual profit multiple is below typical content-site multiples (2.5–4x)
  • Dual revenue streams (Mediavine and Capitalist Partners) reduce single-platform dependency
  • Domain Authority of 21 suggests organic search foundation
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Details to confirm

  • Claimed 100% profit margin is mathematically inconsistent with typical ad-network payouts, platform fees, and hosting costs—request itemized monthly P&L and platform payment statements to verify actual cost structure
  • Financials are not source-verified by the platform; obtain direct access to bank statements, ad-network dashboards, and payment records for the past 12 months
  • Confirm traffic and revenue stability by requesting Google Analytics access and 12-month monetization history from Mediavine and Capitalist Partners
  • Clarify whether the $3,727 monthly figure is net of all fees (payment processor, hosting, domain, tools) or gross ad revenue before deductions

Additional details to confirm

Evidence 75/100
Financials not source-verifiedUnusually high reported profit marginTraffic or algorithm dependency

Buy vs Build: BUILD

28
AI-native cash cost
$2.5K$6.0K
Estimated time
8 weeks
Asking price
$85.0K

The software component—a WordPress or Headless CMS publishing platform with ad-network integrations—is trivial to recreate ($2.5K–$6K in AI-assisted setup and templates, 8 weeks). The real asset is traffic, SEO authority, and audience, which require 12–24 months of organic content development or paid acquisition to replicate. However, this listing's unverified and mathematically inconsistent profit claims, combined with weak domain authority (DA 21) and modest traffic, do not justify paying $85K for traffic that a builder could generate independently. The buying case rests entirely on verified revenue durability and cost structure, neither of which is established here.

Cash estimate includes the AI tools, APIs and infrastructure needed for a solo founder to recreate the software. Build time is informational and lightly weighted. The verdict is driven mainly by customers, users, verified earnings, retention, distribution, brand, data and operating history.

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Financial Snapshot

$45K
Annual Revenue
$45K
Annual Profit
$3.7K
Monthly Revenue
23 mo
Est. Payback
Profit Margin100%
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Business Overview

Finance website making $3,727 per month via Mediavine and Capitalist Partners over the past 12 months is being sold on our marketplace. | Industry: Finance & Investing | Monetization: Mediavine, Other, Other: Capitalist Partners | Monthly page views: 296,607 | Domain Authority: 21

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Quick Facts

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Type
Content Site
📅
Age
7 years
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Source
Motion Invest
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Listed
Aug 10, 2026

Deal Score

42
Below Average
Evidence confidence75/100
1.9x
Excellent Multiple
Asking$85.0K
MRR$3.7K/mo
Profit$3.7K/mo
Profit Multiple1.9x
Age7 years
View on Motion Invest

Opens the original listing on Motion Invest

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Preliminary screening based on marketplace and public data. Verify all financial, legal, technical, customer, and operational claims independently before making an acquisition decision. This is not financial or legal advice.