Historical review from 2026-10-16. Current price and availability are unconfirmed; check the original marketplace.

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#20

Nutria (9e3eaa)

Health & FitnessListed on TrustMRR· Oct 6
$1.5M
Asking Price
$45.8K/mo
Monthly Revenue
$36.7K/mo
Monthly Profit
3.4x
Profit Multiple
16 months
Business Age
✨

Why We Picked This

Nutria is a verified AI Calorie Tracker in the Health & Fitness category generating $45,826/mo in revenue with $36,660/mo in profit — an impressive 80% profit margin that is consistent with a mobile app or SaaS business model with low variable costs. The 3.4x annual profit multiple is within the reasonable range for a high-margin digital product, though it sits toward the higher end for a 16-month-old business. The listing description is extremely sparse ('AI Calorie Tracker'), which means a buyer has very limited visibility into customer count, churn rate, acquisition channels, and revenue composition — all of which are material to validating the multiple. The verified status on TrustMRR provides some baseline confidence, but the limited business description warrants a detailed information request before advancing.

👍

Strengths

  • ✓Verified listing with an 88 data quality score and no financial warnings
  • ✓High 80% profit margin consistent with a lean app or SaaS business model
  • ✓$36,660/mo in annualized profit ($439,920/year) provides meaningful cash flow relative to the $1.5M ask
  • ✓Health & Fitness AI tools occupy a large and growing consumer market with strong organic search demand
  • ✓3.4x profit multiple is within a reasonable range for a high-margin digital product
🔎

Details to confirm

  • •Request complete customer and subscriber metrics — MAU, DAU, paying subscriber count, and month-by-month revenue history are essential to validate the margin and multiple
  • •Confirm primary acquisition channels (paid, organic, ASO, influencer) and associated customer acquisition cost to assess revenue durability without the seller's continued involvement
  • •Ask for churn and retention data — an 80% margin is compelling, but only if paying subscribers remain active over time
  • •Given the minimal listing description, request a full information memorandum or data room before advancing, including details on the tech stack, AI integrations, and any third-party API dependencies that affect operating costs

Buy vs Build: BUY

55
AI-native cash cost
$5.0K–$18.0K
Estimated time
10 weeks
Asking price
$1.5M

An AI calorie tracker app can be built by a capable solo founder using AI coding tools, open-source nutrition APIs (e.g., Open Food Facts, Nutritionix), and a mobile framework for roughly $5K–$18K in direct cash costs over 8–10 weeks. The software is reproducible. However, what cannot be easily replicated is a verified, live customer base generating $36,660/mo in profit — if the subscriber count, retention, and acquisition channels hold up under diligence. The buyVsBuildScore is tempered to 55 because the listing provides almost no information about customer count, churn, or how revenue is acquired, making it difficult to confirm that the traction is durable and transferable. A buyer receives a marginal edge from acquiring proven distribution, but only if diligence confirms the revenue is organic and sticky rather than dependent on paid channels or seller-specific relationships.

Cash estimate includes the AI tools, APIs and infrastructure needed for a solo founder to recreate the software. Build time is informational and lightly weighted. The verdict is driven mainly by customers, users, verified earnings, retention, distribution, brand, data and operating history.

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Financial Snapshot

$550K
Annual Revenue
$440K
Annual Profit
$45.8K
Monthly Revenue
41 mo
Est. Payback
Profit Margin80%
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Business Overview

AI Calorie Tracker.

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Quick Facts

🏢
Type
Health & Fitness
📅
Age
16 months
🏪
Source
TrustMRR
📌
Listed
Oct 6, 2026

Deal Score

68
Worth a Look
Evidence confidence82/100
3.4x
Fair Multiple
Asking$1.5M
MRR$45.8K/mo
Profit$36.7K/mo
Profit Multiple3.4x
Age16 months
View on TrustMRR→

Opens the original listing on TrustMRR

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Preliminary screening based on marketplace and public data. Verify all financial, legal, technical, customer, and operational claims independently before making an acquisition decision. This is not financial or legal advice.