Historical review from 2026-10-21. Current price and availability are unconfirmed; check the original marketplace.
Wave generates $3,127/mo revenue with exceptional 80% profit margins, yielding $2,502 monthly profit at a 2.5x annual multiple—well below typical SaaS benchmarks and attractive for a bootstrapped 18-month product. Verified financials and platform validation strengthen confidence. Key diligence should confirm customer retention, churn rate, and whether the $75K valuation accounts for platform policy risk inherent in Instagram automation tools.
Building an Instagram automation SaaS at MVP scope (lead scraping, AI DM personalization, scheduler, basic analytics) would require ~10 weeks with AI-assisted development and cost $8–15K in tooling, APIs, and hosting. However, the acquisition delivers verified $2,502/mo recurring profit, 80+ customer relationships, established product-market fit, and ~2.5 years of operational knowledge—all of which eliminate the technical and commercial risk of launching a new product. The business generates sufficient cash flow to pay for itself in ~30 months. The primary acquisition risk is platform policy enforcement by Instagram, which a buyer should stress-test independently; this risk exists equally whether built or bought, making the verified traction and immediate profitability the decisive economic advantage.
Cash estimate includes the AI tools, APIs and infrastructure needed for a solo founder to recreate the software. Build time is informational and lightly weighted. The verdict is driven mainly by customers, users, verified earnings, retention, distribution, brand, data and operating history.
Wave is a cloud-based Instagram outreach SaaS that runs 24/7, even when your computer is off. It finds leads from competitor followers, lookalikes, likers and hashtags, then sends AI-personalized DMs
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Preliminary screening based on marketplace and public data. Verify all financial, legal, technical, customer, and operational claims independently before making an acquisition decision. This is not financial or legal advice.