Ecommerce · Empire Flippers

eCommerce Business in the Apparel & Accessories Niche

Source-reported active · Last seen 2026-09-08. Confirm directly with the source.

Asking price

$803.2K

Monthly revenue

$334.9K

Monthly profit

$40.2K

Age (months)

23

Owner hours/week

15

Source-reported figures; not independently audited.

This DTC Shopify eCommerce business operates in the women’s underwear and activewear niche, primarily serving customers in the United States. The business focuses on a problem-solving underwear product designed for women who wear leggings or participate in sports. Originally launched using a dropshipping model, it later developed into a branded operation with customized products, packaging, and creative assets. Key strengths include an established hero product, outsourced fulfillment, a sizable email database, and customer acquisition across multiple marketing channels. Revenue is generated through the Shopify eCommerce store, with customer acquisition primarily driven by Meta Ads alongside Google Ads, Pinterest, and email marketing. The email database is managed through Shopify and Klaviyo and is monetized through a combination of automated flows and regular campaigns. The business works with a single supplier and a private 3PL agent in China, which handles inventory replenishment and automatically fulfills customer orders. Operations are supported by a customer support freelancer, a Google Ads agency, and an email marketing agency, with the seller primarily responsible for managing Meta advertising, overseeing the brand, and making decisions regarding promotions, store improvements, and additional acquisition channels. Growth opportunities include expanding the product line within the same niche, moving inventory to a U.S.-based 3PL to improve delivery times and enable

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